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Since 2014, World Youth Skills Day has been recognized by the United Nations General Assembly as an important day that emphasizes the critical role of equipping young people with the skills needed for employment, decent work, and entrepreneurship. This annual occasion celebrates the potential of youth as powerful agents of change and highlights the importance of taking proactive measures to ensure they have access to the necessary skills and opportunities. By empowering young individuals with the tools and resources they need to succeed, humanity can collectively work toward building a more prosperous and sustainable world for all.
ADAPTING TO THE FUTURE ECONOMY: EMBRACING FUTURE-READY HUMAN CAPITAL
As a result of a changing global economy and a society marked by longer life expectancies, aging populations, and lower birth rates, we expect a future with a declining population and, consequently, a reduced workforce. Maintaining economic growth thus requires a greater emphasis on productivity optimization and enabling individuals to make significant contributions. With the workforce's demographics changing, technology can play a critical role in preserving productivity and encouraging creativity. However, beyond technological advancements, a critical need for a workforce equipped with versatile skills beyond only operations still exists. The capacity for critical thought and innovation becomes essential in the uncertain business today's environment, where the results of new initiatives and inventions are unpredictable. This highlights the importance of cultivating Future-ready human capital—individuals who embrace continuous learning and seamlessly adapt to the ever-changing demands of the modern world.
At BRANDi, we are dedicated to nurturing Future-ready human capital through our GREAT Gen Community—a network of talented youths who share our values to engage in real-world work experiences while still learning. We foster an environment that encourages personal growth from Good to GREAT, equipping individuals with problem-solving skills and the ability to navigate systematic transformations—capabilities often overlooked in traditional educational settings. Through this holistic approach, they uncover their true potential and unlock their GREATer selves.
For those who are interested in being a part of our GREAT Gen Community, kindly send your resume to cm@brandiandcompanies.com.
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